Lovejoys® Pure & Simple ready to eat meals for adult dogs are grain free and are made using sweet potato to provide fibre. Our Salmon & White Fish with Sweet Potato is made using 66% salmon and white fish, freshly prepared and sourced in the UK. This is combined with sweet potato, herbs and sunflower oil to create a deliciously tasty meal that dogs find irresistible. Pure & Simple Salmon & White Fish with Sweet Potato is the perfect choice for any dog requiring a grain free diet. The 66% fish content makes it extremely appetising and highly palatable. We also include natural additives and extracts such as cranberry to aid urinary tract health, yeast to support a healthy immune system and glucosamine and chondroitin to support healthy joints. There are no artificial colours, flavours or preservatives in any of our diets. Naturally good is the way we make them and promise that we always will.
Salmon (40%), White Fish (26%), Dried Sweet Potato (1% equivalent to 4% Sweet Potato), Minerals, Dried Mixed Herbs (Mint, parsley, Aniseed, Garlic) (0.5%), Sunflower Oil (0.1%), Dried Seaweed (0.05%), Yeasts (as a source of Beta-glucans and Prebiotic Mannanoligosaccharide) (0.05%), Glucosamine (0.004%), Chondroitin (0.002%), Yucca Extract (0.002%), Cranberry Extract (0.002%), Yeast Extract (0.001%).
Additives (per kg)
Vitamins: Vitamin A 2,250IU, Vitamin D3 328IU, Vitamin E 26mg. Trace Elements: Zinc (as Zinc Sulphate Monohydrate) 24mg, Iron (as Iron (II) Sulphate Monohydrate) 12.5mg, Copper (as Copper (II) Sulphate Pentahydrate) 2.5mg, Manganese (as Manganous Sulphate Monohydrate) 2mg, Iodine (as Calcium Iodate Anhydrous) 0.45mg, Selenium (as Sodium Selenite) 0.04mg.
|Crude Oils & Fats||8.0%|
|Crude Fibres||0.5% Calculated Values|
|Calories||131Kcal / 100g|
|Breed Type||Current weight of Dog (kg)||Trays per Day
|Toy||1 - 5||¼ - ½|
|Small||5 - 12||½ - 1
|Medium||12 - 25||1 - 1¼
|Large||25 - 45
||1¼ - 2
|Extra Large||45 - 70
||2 - 3
These guidelines are not a fixed rule. If you think your dog needs a little longer to get used to their new food, increase the number of days over which you integrate it into their diet.
We also know that a lot of owners like to ‘mix it up a bit’, feeding a mixture of dry and wet food. If you’d prefer to be a Lovejoys® mixer, we recommend that whatever amount you reduce the dry food by, you replace with double the amount of Lovejoys Pure & Simple wet food. For example, if you normally feed your dog 150g of dry food and you reduce the amount by 50g, we would recommend you replace with 100g of Lovejoys Pure & Simple wet food.
My cockapoo loves it. It's been so difficult to find something he eats.
Great service and product.
Great service and great product as always!
Further to my earlier review, thanks to Jon, for addressing the issue with damaged product. Our dog who has a problem with her esophagus loves this food.
I sought out this dog food as I needed one with a high protein content and grain free for my skinny working cocker. I have used Lovejoys dog food in the past. It looks and smells appetising but he doesn’t show enthusiasm to eat it and is not liking the small kibble. He loves the Lovejoys Salmon and White Fish wet food, but I will not be buying another bag of the Pure and Simple Grain Free Adult Scottish Salmon.